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1- Online Training...with international accreditation. The value of participation per person is $1,450
2-Requirement : specifying the course, number of participants
implementation date, and joint coordination.
Group contracting ... 20% Discount For Each Participant In Any Group Of Five Person Or More
Other Places To Hold The Course :
KualaLumpur.. Istanbul.. Dubai.. Cairo.. Riyadh.. Jeddah.. Abu Dhabi.. Doha.. Muscat.. Sharm El Sheikh.. Kuwait.. Tripoli.. Amman.. Beirut.. Damascus.. Tunisia.. Casablanca.. London.. Paris.. Barcelona.. Amsterdam.. Brussels
Comprehensive Strategies for Preparing PR and Media Leaders
Introduction :
We introduces this course (Comprehensive Strategies for Preparing PR and Media Leaders) to develop the knowledge and skills required by a Public Relations officer to design, organize and advertise a special event, whether as part of a broader PR program, or as a Stand-Alone Communication tool. Such event could be a PR tool in a campaign that includes areas such as: Media Relations, Marketing Communications, Government Relations, Internal Communications, Case Management or International Communications. Real case studies of business events enable students to understand the reality of effective Management Events, campaigns, etc.
The course will also discuss how to visualize and measure Public Opinion aspects, and how Public Opinion mainly influences the development of different policies, and the various available techniques to benefit from the concern topics of both public opinion and the media, to have a positive impact on PR outcomes.
The course also considers various issues and Crisis Management topics through a systematic public relations perspective, depending on the life cycle of many cases, Persuasion Theory, and external and internal focus on management of the best interests of both the environment and consumers. This course provides practical experience in problem definition, planning and strategic analysis. It also includes implementation techniques. The main focus of this course would involve current PR issues or crises at the local, national and international levels.
Public relations have authority over corporate social responsibility through the Cases Management Function and responsibility for corporate reputation, which necessarily means helping to change organizations to achieve new sustainability agendas. Public relations contribute to the effectiveness of organizations by improving organizational relationships, facilitating public talks and discussion.
Course Objectives :
At the end of this course, the participants will be able to :
- Develop the skills of a human resources specialist.
- Get Knowledge of the nature of human resources as an administrative function.
- Be Familiar with the scientific and practical methods in managing (HR) human resources.
- Identify all human resources functions and responsibilities and determine their contributions to the success of the organization.
- Know the relationship of human resource management (HR) to create a comfortable work environment with job security and good relationships.
- Practice the four new roles that make the human resources department a reliable business partner in modern organizations.
- Evaluate the effectiveness of HR functions through the use of smart KPIs.
- List the functions and responsibilities of human resources and identify their contributions to the success of the organization.
- Understand how to increase the efficiency of human resource work through competency frameworks.
- Acquire the key competencies of a human resource specialist.
Targeted Audience :
- Directors of companies and establishments.
- Shareholders and Business men wishing to expand their awareness of Media Management topics.
- Communications Managers and PR professionals.
- Senior Management Officers and Key Administrative Personnel.
- Operation Managers and Project Managers.
- Corporate Board of Directors and Executive Directors.
- Professionals working in the fields of Media, Public Relations and Business.
- Officials working in governmental institutions and other related administrative establishments.
Course Outlines :
- Introduction to Public Relations Management and Institutional Reputation.
- Innovative business models and commercial communications.
- Strategy 1: Structure and Style.
- Strategy 2: Engage stakeholders and develop the media content.
- Media relations and promotion of brands.
- Risk Analysis and Institutional Issues and Crisis Management.
- Identification of image and corporate identity.
- Brand management and institutional reputation.
- Corporate Social Responsibility.
- Care and effectiveness management.
- Internal communication and commitment to work.
European Business Center Training Methodology :
Our training work is presented in a professional and attractive manner.. Interspersed with interceptive information to renew attention throughout the training period… We aim with this method to train the listener and interact… In addition to practical applications that target the direct skills and knowledge required to be achieved.. It is presented to the trainees in more than one way.. Practical exercises and applications.. Surveys and questions.. A training strategy has been adopted based on pairing between the theoretical and the professional and between the local and the global.
What Does The Participant Get From The Course?
Each participant obtains an internationally accredited training certificate from the European Business Center for Training and Development … which has the ISO certificate in quality No. 900/2015 from the English international company UCAS .. and receives a training bag containing the scientific material via an electronic flash … in addition to an enjoyable and useful training that is reflected Positive and developmental for individuals and the institution
Note :
We can implement the training course in any of the cities referred to in this course..at the appropriate and required time for the trainees..through joint coordination with the training department at the center..the training is implemented in a distinctive manner according to the best quality standards so that we meet all training requirements and needs.
International Accreditations
European Business Center for Training and Development has obtained international and official accreditations with the highest and best international levels scientifically and technically, which reflect the level of outstanding performance in our training work.. so that it achieves what each participant aspires to by obtaining the best certificates with officially approved scientific and technical standards.
